Tag Archives: arts marketing

Foundations of Arts Entrepreneurship 6

Marketing. You know the drill: Four years ago, I created a series of short videos for use in my class Foundations of Arts Entrepreneurship. I’m no longer teaching the course (and the videos themselves admittedly could use some updating) but for … Continue reading

Posted in Arts entrepreneurship, Arts management, Higher education, Institutional Infrastructure | Tagged , , , , | 1 Comment

Audience Development Approaches

The first year graduate students in arts management are spending a couple of weeks discussing marketing, audience development, community engagement, and community arts practice.  I drew a couple of quick sketches on the chalkboard – yes, we still have a … Continue reading

Posted in Arts education, Arts management, Uncategorized | Tagged , , , , | 5 Comments